Rugged Heritage Workwear

The Trailhead Classic is your no-fuss look for outdoor adventures and those easygoing weekends when you’re aiming for relaxed but effortlessly sharp. Rugged enough to handle the trail, yet stylish enough to blend in when you’re grabbing a post-hike pint, it’s that rare mix of utility and cool we all secretly (or not so secretly) want in our wardrobe. Think hard-wearing details paired with a look that says, “I didn’t try too hard…but yeah, I nailed it. ...

Ever walked past someone in a broken-in flannel and thought, “That shirt’s been places I haven’t? Welcome to the captivating universe of the Urban Lumberjack look. This is where rugged style meets city life. Whether you’re a rugged style rookie, a heritage obsessive, or just someone intrigued by the cult of utility wear, pull up a (wooden) stool. We’re hacking into what makes this aesthetic stick, the gear that pulls it all together, and how you can wear your woodsman look with confidence. ...